Arangallage Salon & Academy
Arangallage Salon & Academy is a growing beauty and grooming brand offering salon services and professional training. They wanted to strengthen their online presence and build consistent engagement across Facebook and Instagram.
What We Do for Them
1. Content Creation & Management
- We design and publish their feed posts showcasing services, offers, and brand personality.
- We create reels focused on trends, transformations, and academy activities to drive engagement.
- We maintain a consistent content calendar to keep the brand active and visible.
2.Paid Advertising
- We run targeted Facebook and Instagram ad campaigns to boost reach, attract new clients, and increase bookings.
- We optimize campaigns for performance, ensuring maximum ROI with precise audience targeting.
3.Brand Collateral
- We created a custom Salon Price Magazine—a branded, visually polished service guide for both online and in-store use.
4.Platform Management
We handle content distribution, optimization, and monitoring across both Facebook and Instagram.
Our Strategy
- Build a modern, trend-aligned visual identity for the brand.
- Mix evergreen content (services, offers, price lists) with high-engagement formats (reels & transformations).
- Use hyper-local ad targeting to drive salon footfall and academy inquiries.
- Align content aesthetics with the brand’s premium positioning in the beauty industry.
Impact Delivered
- Increased reach and visibility across both platforms
- Strong engagement growth from high-performing reels
- Improved brand recognition with consistent visual styling
- Higher inquiry flow through optimized paid promotions
- Professional, polished brand presentation through the custom Price Magazine
Why This Project Works
- This project shows your ability to handle end-to-end social media management:
content → design → reels → ads → brand materials → optimization. - It demonstrates that Luminari can elevate a beauty brand’s presence with consistency, creativity, and strategic execution.
